Title

ALDO | Summer

Client

ALDO

director

James Henry

For ALDO’s Summer campaign, James chose to complement his previous work for Spring by continuing with the same sensibilities and execution, yet in a different light… literally! Whilst the colour scheme and visual aesthetic was different, the idea remained the same; cut a little slower than a ‘standard fashion’ film and stand-out in the space by creating an eclectic slow-moving ‘almost punk’ vibe.